CONTACT THE STUDIO
The Hotel Florist

The Hotel Florist

Hosted by: Franceska McCaughan

This is an industry disruptor podcast for florists who want to create consistent 5k Months through hotel partnerships WITHOUT depending on unstable wedding and event income.

Episodes

Debunking the Myth That Being a Hotel Florist Increases Sales

Season #6 Episode #15

Welcome to today's episode where we debunk the myth that being a hotel florist automatically increases your sales. We'll explore the common misconceptions, set realistic expectations, and discuss the real factors that...
View Episode

You Get to Decide How Life Gets to be For You

Season #6 Episode #14

In this episode, we're diving into the powerful idea that you get to decide how life unfolds for you. We'll explore how to prevent burnout by staying true to your values and reclaiming your power. I'll discuss the red...
View Episode

Looking for Stability but Lack Confidence? Here's How to Tackle This

Season #6 Episode #13

Welcome to today's episode. If you're looking for stability but struggling with confidence, this one's for you. We'll start by talking about why stability isn't something you achieve, but something you build. I'll...
View Episode

How to Transition From Holiday Cash Injections to Sustainable Flower Bars for Events

Season #6 Episode #12

In this episode, we're talking about transitioning from those holiday cash injections to creating sustainable flower bars for events. We'll start by discussing the differences and benefits of flower bars versus...
View Episode

Freelancers vs. Employees

Season #6 Episode #11

Welcome to today's episode! We'll be discussing the differences between freelancers and employees and what that means for your floral business. We'll start by explaining the distinction between a freelancer and a...
View Episode

What Does Being an "In-House" Florist Mean?

Season #6 Episode #10

In today's episode we're talking about what it means to be an "in-house" florist and how you can make it work for you. We'll start by explaining what it means to be an in-house florist or artist in residence. I'll...
View Episode

What if You See That The Hotel Already Has a Florist?

Season #6 Episode #9

In today's episode, we're talking about what to do if you find out a hotel already has a florist. We'll start with some key questions you can ask to get the information you need. Then, I'll share what to do if they're...
View Episode

Answering Top Questions on Insurance, Budgets, and Exclusivity Rights

Season #6 Episode #8

Hi Flower Friends, welcome to today's episode. We're diving into some of the top questions I get about insurance, budgets, and exclusivity rights in the floral industry. We'll start by easing your worries about what...
View Episode

Proposals That Convert Part 2 + 5 Clauses You Need in Your Hotel Floral Contract

Season #6 Episode #7

In today's episode of The Hotel Florist Podcast we're continuing our deep dive into creating proposals that convert and adding in the five essential clauses you need in your hotel floral contract. We'll start by...
View Episode

Proposals That Convert

Season #6 Episode #6

In today's episode, where we're going to chat about crafting proposals that convert. I'll start by sharing the number one thing I've learned on my journey and from working with clients. We'll talk about what makes...
View Episode

How to Close a Hotel and What to Prepare in Your Contract

Season #6 Episode #5

Hey there flower friends, in today's episode we're diving into the essentials of closing a hotel deal and what to prepare in your contract. We'll kick things off with a step-by-step overview of the hotel closing...
View Episode

The 3 Places You Should Be Online

Season #6 Episode #4

Hey Flower Friends, in today's episode, we're going to explore the three key places you should be online to connect with hotel decision-makers. We'll start with where General Managers and Directors of Operations hang...
View Episode